{"title":"Alpha Cleansing Balm","description":"","products":[{"product_id":"alpha-indian-sandalwood-cleansing-balm-muslin-cloth","title":"Alpha Indian Sandalwood Cleansing Balm + Muslin Cloth","description":"\u003cp\u003eClean + Serene: Experience the Power of Indian Sandalwood with Heartwood’s Blissful Balm-to-Milk Cleanser.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eDiscover the perfect harmony of sustainable Indian sandalwood + skincare with Heartwood’s latest innovation: the Alpha Indian Sandalwood Cleansing Balm.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eFor millennia, Indian sandalwood (Santalum album) has occupied a sacred position in the annals of skincare and spirituality.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eAdvances in dermatological research have begun to reveal that the bioactive constituents of Indian sandalwood oil, particularly \u003cem\u003ealpha-\u003c\/em\u003esantalols, exert potent benefits for the skin and beyond.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThese benefits include significant anti-inflammatory, antiproliferative, antioxidative, antimicrobial, and astringent properties, for radiant, bright, and optimally healthy skin.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eInfused with Indian sandalwood, this luxurious balm-to-milk cleanser delivers the calming, brightening and purifying properties of its \u003cem\u003ealpha-\u003c\/em\u003esantalol actives to skin and mind.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eHeartwood’s advanced formula combines nature’s finest antiseptics and anti-inflammatories to melt away impurities and makeup from the face and eyes, with the help of its organic cotton muslin cloth.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIndian sandalwood’s purifying and anti-inflammatory properties are complemented by deeply nourishing ingredients such as Shea, Jojoba, Milk Thistle, Marula, and Carnauba.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThis unique blend of botanicals delivers an unparalleled buttery texture, rich in fatty acids and emollients, ensuring the skin is thoroughly cleansed and left soft to the touch without causing irritation or dryness.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eSuitable for all skin types, including acne-prone and sensitive skin, this balm-to-milk cleanser reveals a healthy, clean complexion with every use.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSCENT\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"border: none; mso-padding-alt: 31.0pt 31.0pt 31.0pt 31.0pt; mso-border-shadow: yes;\"\u003e\u003cspan style=\"mso-bidi-font-family: Lato; color: black;\"\u003eSubtle Indian sandalwood scent.\u003co:p\u003e\u003c\/o:p\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCORE INGREDIENTS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eIndian sandalwood\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli\u003eShea\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli\u003eJojoba\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli\u003eMilk Thistle\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli\u003eMarula \u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli\u003eCarnauba\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eCORE FEATURES \u0026amp; BENEFITS \u003c\/strong\u003e\u003co:p\u003e\u003c\/o:p\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCleanses - Removes impurities and makeup, even from the eyes\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli\u003eSoothes\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli\u003eDetoxifies - Decongests problematic areas\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli\u003eReduces size of pores\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli\u003eReduces redness and irritation\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli\u003eSoftens - Natural cleansing properties of Indian sandalwood leave skin fresh and clean\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli\u003ePreps\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli\u003eEases tension\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli\u003eRelaxes the mind\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003cli\u003eEnhances mood\u003c\/li\u003e\n\u003cli\u003e\n\u003co:p\u003e\u003c\/o:p\u003eBrings focus\u003co:p\u003e\u003c\/o:p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!-- split --\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eINDIAN SANDALWOOD BENEFITS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e1. CALMS INFLAMMATION + REDNESS\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.researchgate.net\/publication\/351873209_Effect_of_sandalwood_oil_on_inhibition_of_reactive_oxygen_species_generation_and_lipopolysaccharideinduced_inflammation_through_down-regulation_of_the_nuclear_factor-kB_signaling_pathways\"\u003e\u003cspan\u003eWhen tested\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e on skin cells \u003c\/span\u003e\u003ca href=\"https:\/\/www.researchgate.net\/publication\/351873209_Effect_of_sandalwood_oil_on_inhibition_of_reactive_oxygen_species_generation_and_lipopolysaccharideinduced_inflammation_through_down-regulation_of_the_nuclear_factor-kB_signaling_pathways\"\u003e\u003cspan\u003ein a 2021 study\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e, Indian sandalwood oil was found to inhibit the movement of a protein complex known as NF-κB, which is involved in triggering the body's inflammatory response. \u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e2. BREAKS DOWN HYPERPIGMENTATION\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe sesquiterpene α-santalol, a key component of sandalwood oil, is an effective natural inhibitor of the enzyme tyrosinase, which plays a central role in the production of melanin, the group of molecules responsible for pigmentation of skin. \u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e3. PRESERVES SKIN ELASTICITY\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eIndian sandalwood oil is proven through \u003c\/span\u003e\u003ca href=\"https:\/\/www.mdpi.com\/2079-9284\/8\/2\/53\"\u003e\u003cspan\u003ein vitro testing\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e to preserve skin elasticity by inhibiting the activity of collagen-degrading enzymes. \u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e4. PREVENTS PREMATURE AGING \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003ca href=\"https:\/\/www.mdpi.com\/2079-9284\/8\/2\/53\"\u003e\u003cspan\u003eWhen tested\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e on human skin cells and tissues exposed to blue light and cigarette smoke, sandalwood oil outperformed even vitamin E (alpha tocopherol) in its ability to protect and rejuvenate the skin via its antioxidant potency.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e5. IMPROVES HEALTHY SKIN CELL TURNOVER\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWhen tested on human skin at low concentrations, Indian sandalwood oil \u003c\/span\u003e\u003ca href=\"https:\/\/pubmed.ncbi.nlm.nih.gov\/25004464\/\"\u003e\u003cspan\u003ehas been proven\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e to help eliminate damaged skin cells, allowing for the regeneration of new, healthy skin cells, resulting in younger and brighter looking skin.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e6. SHRINKS PORES + FINE LINES \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe bioactive compounds in sandalwood oil help to improve overall skin texture, contributing to the appearance of smaller pores and reduced fine lines.\u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cspan\u003e7. TREATS + PREVENTS BREAKOUTS\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eDue to its abundance of alpha santalol compounds, Indian sandalwood oil has been proven to be a \u003ca href=\"https:\/\/www.plantarchives.org\/PDF%20181\/1048-1056%20(PA3%203612).pdf\"\u003esafe antiseptic agen\u003c\/a\u003et, making it an ideal treatment for acne, enlarged pores, congestion, and break-out prone skin.\u003cb id=\"docs-internal-guid-b1d6cb2e-7fff-5dd5-d5f5-fd028fab1561\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003c!-- split --\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eHOW TO APPLY\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"border: none; mso-padding-alt: 31.0pt 31.0pt 31.0pt 31.0pt; mso-border-shadow: yes;\"\u003eTO CLEANSE THE SKIN:\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"border: none; mso-padding-alt: 31.0pt 31.0pt 31.0pt 31.0pt; mso-border-shadow: yes;\"\u003eTo reveal a healthy complexion and calm mind with every use, warm the balm between your fingertips then gently massage onto a dry face, working the balm into the contours of your face, neck and decolletage.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"border: none; mso-padding-alt: 31.0pt 31.0pt 31.0pt 31.0pt; mso-border-shadow: yes;\"\u003eAllow the cleanser to melt into the pores for a couple of minutes before gently removing with your organic muslin cloth.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"border: none; mso-padding-alt: 31.0pt 31.0pt 31.0pt 31.0pt; mso-border-shadow: yes;\"\u003eFollow with \u003ca href=\"https:\/\/heartwoodco.com.au\/products\/royal-revival-indian-sandalwood-hydration-serum\" target=\"_blank\" rel=\"noopener\"\u003eRoyal Revival Indian Sandalwood Hydration Serum\u003c\/a\u003e for a beautiful layering base.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"border: none; mso-padding-alt: 31.0pt 31.0pt 31.0pt 31.0pt; mso-border-shadow: yes;\"\u003eAS A CALMING + HYDRATING MASK:\u003c\/p\u003e\n\u003cp\u003eApply the balm to dry face, neck and decolletage, taking the time to inhale the woody scent, allowing the calming alpha-santalol actives to take effect on your nervous system. After 15-20 minutes, add a little water and massage your face for 30 seconds. Remove with your damp organic cotton muslin cloth.\u003c\/p\u003e\n\u003c!-- split --\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eINGREDIENTS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"border: none; mso-padding-alt: 31.0pt 31.0pt 31.0pt 31.0pt; mso-border-shadow: yes;\"\u003eHelianthus Annuus (Sunflower) Seed Oil, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Aqua\/Water, Glycerin, Sucrose Laurate, Butyrospermum Parkii (Shea) Butter, Simmondsia Chinensis (Jojoba) Seed Oil, Linum Usitatissimum (Linseed) Seed Oil, Santalum Album (Sandalwood) Seed Oil, Sclerocarya Birrea (Marula) Seed Oil, Copernicia Cerifera (Carnauba) Wax, Tocopherol, Sucrose Palmitate, Sucrose Stearate, Silybum Marianum (Milk Thistle) Extract.\u003c\/p\u003e","brand":"Heartwood","offers":[{"title":"100ml","offer_id":46444555337980,"sku":"12642","price":82.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0032\/6090\/7620\/files\/Alpha_Cleansing_Balm_-_Shopify_Images_1.png?v=1755575088"}],"url":"https:\/\/heartwoodco.com.au\/collections\/alpha-cleansing-balm\/test.oembed","provider":"Heartwood Natural Harmony","version":"1.0","type":"link"}